For developers and their architects

    Real Estate Rendering, From Design to Pre-Sales

    Property visuals shape funding, planning and sales. Gendo lets architects and development teams create photorealistic real estate renders from design models, so imagery keeps pace with the scheme as it evolves.

    Where real estate rendering is used

    Investor and funding packs. Early imagery helps a scheme win backing before detailed design is complete. Speed matters more than polish at this stage.

    Planning submissions. Clear, credible visuals help officers and communities understand a proposal. In our September 2026 survey, 36% of paying Gendo users had used Gendo visuals in a planning application, and 24 of those applications had already been approved.

    Pre-sales and lettings. Interiors, amenity spaces and street views help buyers picture a home before it is built, and options can be tested with agents before the final campaign is commissioned.

    Traditional real estate CGI or Gendo

    Traditional real estate CGI compared with Gendo
    Traditional CGI studio Gendo
    Cost Typically £250–£2,300 per view; animation from about £3,000 per minute Studio plan from £79 a month for 5 seats, unlimited image generations
    Turnaround Days to weeks Minutes per render
    Scheme changes New fees for updated views Update imagery as the design changes
    Best for Flagship sales campaigns and animation Funding, planning, design reviews and early marketing

    Examples

    Massing model converted to a photorealistic real estate exterior render with Gendo
    Massing model of a residential development before rendering
    MassingGendo render
    3D model view converted to a photorealistic property render with Gendo
    Untextured 3D model view of a house before rendering
    ModelGendo render

    Frequently asked questions

    Property visuals that keep pace with the design.

    Start free on a private canvas, or book a walkthrough for your team.

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